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6 Viral-Marketing Lessons to Learn From the Ice Bucket Challenge
https://www.storeboard.com/blogs/social-media/6-viral-marketing-lessons-to-learn-from-the-ice-bucket-challenge/343412
Social feeds from across the country are chock-full of videos and photos of celebrities, inventors, CEOs, athletes and politicians all taking part in the most recent viral sensation: the Ice Bucket Challenge.
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